After teaching gamers that physics can be fun, the Angry Birds may soon be doing the same thing for —yowza!— quantum physics.
Rovio Entertainment and CERN, the European Organization for Nuclear
Research, are developing “fun learning experiences” to engage children
with science, TechCrunch reported.
“Modern physics has been around for 100 years, but it’s still a mystery
to many people. Working together with Rovio, we can teach kids quantum
physics by making it fun and easy to understand,” TechCrunch quoted
CERN’s Head of Education, Rolf Landua, as saying.
Landua spoke about the collaboration at the Frankfurt Book Fair where the Rovio launch took place.
He added this is "a great fit for both sides, combining physics and Angry Birds in a fun way."
Fun from CERN
"Rovio has a great platform, with a broad reach and highly engaged
fans, which makes this collaboration very promising. With Rovio and
Angry Birds Playground, we get a great channel to communicate what CERN
does,” he added.
Peter Vesterbacka, Rovio Mighty
Eagle and CMO, added that with Playground products, "kids can have fun
and learn more about physics than they would’ve in the ‘old-fashioned’
style of learning.”
TechCrunch quoted Rovio as
saying the collaboration will involve co-producing learning support
materials with CERN, initially including books and a board game.
"More products will be added later, the company said," TechCrunch said.
New initiative
TechCrunch said this is part of Rovio's new initiative to use the power of Angry Birds as a brand to be a learning aid.
Rovio already started a learning program called "Angry Birds
Playground" for children aged 3 to 8, based on the Finnish National
Curriculum for kindergarten. — TJD, GMA News
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